Alright, alright, alright! Comedian Kevin Hart, aka Kev (knicknamed by POTUS) continues to climb the later of success laughing all the way to the bank.
In a recent press release (March 31), it was announced that Lionsgate, a premier next generation global content leader, has entered the Kevin Hart business on multiple fronts. The studio has formed a partnership with Hart and his company, Hartbeat Digital, to launch a new video-on-demand service, Laugh Out Loud, and create a new social adventure mobile tablet game, initiatives that further expand the global entertainment icon's multi-faceted career.
The new OTT service will serve as the exclusive home for all content created by Hart outside his theatrical and live touring activities and will include original series starring Hart. One of the first shows being developed is a hidden camera premium original series in which Hart stars as an undercover Lyft driver.
Laugh Out Loud will also showcase content curated by Hart along with shows featuring social media stars and up and coming comedians, including a series starring social media phenomenon Logan Paul, the most viewed content creator on Facebook (300 million video views last month) and Vine (nearly 4 billion loops).